Free · No account needed · 30 seconds

See how your brand looks
to your customers.

Paste your URL. Get a Brand Health Score across 5 dimensions — logo clarity, color consistency, typography, visual hierarchy, and cross-page consistency.

5 free audits/day · Shareable result URL · No card ever

312+
Audits run
47
Avg score
30s
Per audit
5
Dimensions
200+
Founders use it

Example audits

Real scores. Brutal honesty.

notion.so

Productivity SaaS

82
Color88
Typography79

"Strong presence. Minor font inconsistency across blog vs product pages — a quick fix."

etsy shop

Handmade / E-commerce

31
Color28
Logo22

"7 shades of blue. Logo unreadable at mobile size. Customers read this as 'hobbyist.'"

local restaurant

Food & Beverage

54
Consistency41
Typography61

"Homepage and menu page look like two different businesses. CTA buried below fold."

How the audit works

No install. No account. Just your URL.

1

Paste your URL

We fetch your homepage and analyze your live site. Nothing to install or configure.

2

AI scores 5 dimensions

Logo clarity, color consistency, typography, visual hierarchy, cross-page consistency — each 0–100.

3

Get specific fixes

Not "improve your design." Exactly which issues hurt your brand and the steps to fix them.

5 dimensions, 0–100 each

Weighted into a single Brand Health Score.

🎨
Color Consistency (25%)

How many shades of your primary color are you actually using? More than 3 is a brand problem.

🔡
Typography (20%)

Do your font choices reinforce your brand personality — or undermine it?

🖼️
Logo Clarity (20%)

Is your logo readable at mobile size? Present on every page? In the right format?

👁️
Visual Hierarchy (20%)

Do users know where to look? Is the CTA obvious? Are headings pulling their weight?

🔁
Cross-page Consistency (15%)

Does your homepage look like your pricing page? Or do they look like two different companies?

Frequently asked

What does the audit actually check?

Logo clarity (readable at small sizes?), color consistency (same palette across pages?), typography (fonts match your brand?), visual hierarchy (is the CTA obvious?), and cross-page consistency (do all pages look related?).

Is it really free?

Yes. Score is free. Enter your email to unlock all 5 dimension scores and specific recommendations. No credit card, ever.

How is the score calculated?

Weighted average: Color Consistency (25%), Typography (20%), Logo Clarity (20%), Visual Hierarchy (20%), Cross-page Consistency (15%).

What if my score is low?

A low score is the most useful result — it tells you exactly what to fix. Or generate a clean brand identity with BrandSnap AI in 60 seconds, using your detected brand DNA as a starting point.

Can I share my results?

Every audit gets a permanent shareable URL. Share on Twitter, with your designer, or in a Slack thread. The OG image shows your score.

Brand audit by industry

Restaurant brand Salon brand Fitness brand Real Estate brand Photography brand Ecommerce brand Consulting brand Nonprofit brand Coaching brand Retail brand Bakery brand Freelancer brand