🔍 Free brand audit — no signup

Is your brand working
hard enough?

Enter any website URL and get an AI brand audit score (1–100) in 8 seconds. We check logo quality, color cohesion, typography, and cross-surface consistency — then tell you exactly what to fix.

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What gets scored (4 categories, 100 points)

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Logo & Favicon

Does your favicon exist and is it sharp? Is it vector (SVG)? Does the homepage have an inline logo?

Up to 25 pts
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Color Cohesion

How many brand colors are used? Are they harmonious? Do they pass WCAG contrast for accessibility?

Up to 25 pts
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Typography

Custom fonts or system defaults? Heading/body pairing? Clear visual hierarchy with distinct sizes?

Up to 25 pts
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Brand Consistency

OG image set for social shares? Meta description present? Favicon and brand assets consistent?

Up to 25 pts

What you'll get

🎯 A specific score (0–100) with a letter grade on each of 4 categories
📋 3–5 concrete fix recommendations per category — not vague advice
🔗 A permanent shareable URL for your audit result
⚡ A direct link to generate a complete brand kit in 60 seconds

FAQ

Yes — 100% free, no credit card required. You can audit up to 5 domains per hour without signing in. Logged-in users get unlimited audits.
We fetch your homepage via HTTP, extract inline CSS colors and font declarations, check for a favicon link tag, and verify OG image and meta description presence. Each dimension is scored 0–25. Total = 100.
The Consistency score checks your Open Graph image — which controls how every link to your site appears on Twitter, LinkedIn, Facebook, and Slack. Full social profile auditing is on the roadmap.
Every audit gets a permanent URL like /tools/brand-audit/abc123def456. Share it with your team or post it on X — the link renders a preview card with your score.
Every score comes with specific, actionable fixes. But if you want a fresh start, the result page links directly to our brand kit generator — new logo, color palette, fonts, and brand guide in 60 seconds.

Want a brand that scores 80+?

Generate a complete new brand identity — logo, colors, fonts, tagline, and brand guide — in 60 seconds. Every kit is scored to look professional.

Build My Brand Kit →
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