99designs is a design contest marketplace — post your brief, 10-30 designers compete with concepts, you pick the winner. It also offers 1-on-1 freelance matching. Logo contests start at $299 for a single concept, $599 for multiple concepts, and $1,299+ for premium. Turnaround is 7-14 days. Quality is high — professional designers, multiple concepts, money-back guarantee. BrandSnap generates a complete brand kit in 60 seconds for free. 99designs wins for high-stakes brand identity work with investor-facing needs; BrandSnap wins for speed, completeness, and free access.
What you actually get
Every dimension that matters when choosing a brand identity tool.
| Feature | BrandSnap AI | 99designs |
|---|---|---|
| Primary output | Logo + full brand kit | Logo + brand identity (human designers) |
| Logo generation | 6 AI concepts (SVG + PNG) | Yes (human designers) |
| Turnaround | Instant (60 seconds) | 7-14 days |
| Free tier | First kit always free | No |
| Entry pricing | Free / $9/mo Starter | $299 (logo contest) |
| File formats | SVG + PNG (vector + raster) | PNG/SVG/EPS/PDF |
| SVG export | Yes (Pro plans) | Yes |
| Brand kit depth | Logo + palette + fonts + guidelines | Full (contest-based) |
| Social media templates | 20+ formats (IG, X, LinkedIn, YT) | Premium tiers |
| Email signature | 6 styles (included free) | Premium tiers |
| Brand guidelines doc | Included (Brand Book PDF) | Yes (premium tiers) |
| Commercial license | Yes (paid plans) | Yes (all paid) |
| API access | Agency tier available | No |
| Industry templates | 50+ industries | Custom (designer-driven) |
| Revisions | Unlimited (regenerate free) | Unlimited (contest) |
| Free brand audit | Score your existing site → | Not available |
How much does each cost?
BrandSnap is always free to start. Here's how competitors stack up.
What BrandSnap produces in 60 seconds
Real brand kits generated by BrandSnap AI — logo concepts, color palettes, font pairings, and brand voice.
Strength. Focus. Results.
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The CRM built for freelancers
What you walk away with
The deliverables tell the real story.
- 6 AI-generated logo concepts (SVG + PNG)
- Color palette with hex/RGB/HSL codes
- Font pairing (heading + body) — Google Fonts
- Tagline + brand voice paragraph
- 20+ social media templates (IG, X, LinkedIn, YT)
- OG images for all major platforms
- Favicon package (ICO + PNG + SVG + manifest)
- Email signature (6 styles)
- Brand Book PDF with guidelines
- ZIP download with all assets
- No brand guidelines
- No social templates
- No email signature tool
- Commercial rights: Yes (all paid)
When to choose 99designs
- You need a truly custom logo with professional designers competing to deliver the best work.
- You have a high-stakes brand launch (investor-facing, major campaign, long-term use).
- You want money-back guarantee and the ability to review multiple designers before committing.
- You need vector files, brand guidelines, and social templates all included.
- You need a complete brand kit TODAY — logo, colors, fonts, social templates, OG images, brand guidelines.
- Speed matters: 60 seconds vs 7-14 days.
- You want free-to-start with no credit card required.
- You manage multiple brands and need consistent output across all of them.
Already used 99designs? Export your final logo and use BrandSnap AI to generate all your social and OG assets from your website URL in seconds. Your 99designs logo goes on your website; BrandSnap AI generates everything else — social banners, OG images, hero headers — in 10 distinct styles, on demand.
Generate free brand kit in 60 seconds3 specific ways BrandSnap beats 99designs
What founders are saying
People who compared tools before choosing BrandSnap.
"I went from idea to brand kit in 10 minutes. No designer, no back-and-forth."
"Switched from Looka to BrandSnap and cut my branding costs by 60%."
A real brand kit, generated in 60 seconds
Brand kits by industry
Try BrandSnap AI free — generate your kit in 60 seconds
Logo, colors, fonts, social templates, email signature, OG images, favicon package, and brand guidelines. First kit is always free.
→ Try free →Not sure which tool to pick? Grade your current logo first.
Get an instant AI critique — memorability, scalability, contrast, originality — in 30 seconds. See exactly what needs fixing before you switch tools.
Questions about this comparison
No. 99designs logo contests start at $299 for a single concept, $599 for multiple concepts, and $1,299+ for premium with more designers and deliverables.
99designs is for custom human design — professional designers compete to deliver the best logo for your brief. Turnaround is 7-14 days. BrandSnap generates a complete brand kit in 60 seconds for free. 99designs is for high-stakes custom work; BrandSnap is for fast, free brand kit generation.
Yes, premium tiers at 99designs include brand guidelines, social templates, and business cards. The $299 logo contest includes logo files only.
Yes. Use 99designs for a custom logo (especially for high-stakes brand work), then use BrandSnap to generate all your social and OG assets from your website URL in seconds.
BrandSnap AI currently exports HD PNG. 99designs offers SVG, EPS, and PDF at all paid tiers. If you need vector files for print, 99designs has the advantage.